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  • Things You Need to Know About Instagram’s New Business Features

    Things You Need to Know About Instagram’s New Business Features

    photo credit Pexels It has been a while since a large number of businesses on Instagram have been struggling to generate the level of engagement they have been looking for. […]

     
     
  • How to Use Images to Enhance Your Content and Social Media

    How to Use Images to Enhance Your Content and Social Media

    Shares 184 photo credit D.J. Billings This is an excerpt from Master Content Marketing, a new book by Pamela Wilson of Rainmaker Digital/Copyblogger. If you’re not a working artist, this […]

     
     
  • Weekend Favs October 29

    Weekend Favs October 29

    My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, […]

     
     
  • Local Listings: Which Ones Should I Focus On?

    Local Listings: Which Ones Should I Focus On?

    photo credit Peter Thoeny It’s common knowledge that your business website is the best place to get customers to go when they’re online. And if you’re a local business with […]

     
     
  • The 3 Facebook Changes in 2016 SMBs Need to Know

    The 3 Facebook Changes in 2016 SMBs Need to Know

    2016 was certainly an eventful year for Social Media Advertising and Digital Marketing. As we enter the final quarter of 2016, let’s take a step back and see the biggest […]

     
     
  • How to Master Content Marketing

    How to Master Content Marketing

    Subscribe: iTunes | Android | Marketing Podcast with Pamela Wilson Content and the notion of content marketing is here to stay. Prospects and clients alike expect to be able to […]

     
     
  • The Mildly Inauthentic Nature of Social Media

    The Mildly Inauthentic Nature of Social Media

    I wrote a bit of an off the cuff post on Facebook yesterday that drew far more interaction and conversation than I expected. I think in part because it came […]

     
     
  • Weekend Favs October 22

    Weekend Favs October 22

    My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, […]

     
     
  • How Gamification of Business Process Yields Successful Results

    How Gamification of Business Process Yields Successful Results

    Simulating business processes in the gaming scenario is an interesting way to keep yourself intrigued in the business. Better if you were once a gaming freak in your early days […]

     
     
  • Live Video is King: How To Use It Without Going Broke

    Live Video is King: How To Use It Without Going Broke

    As you may have heard from industry events like NABShow and Social Media Marketing World, marketing dollars are switching from broadcast TV to live video streaming for more creative and […]